What services does Urban Strategy provide?

Urban Strategy offers land surveying, civil engineering, and transportation design services that support sustainable urban development.

Which areas do you serve in Texas and across the US?

We proudly serve clients across Texas Dallas, Richardson, Fort Worth, and Austin—and support select remote projects across the US.

What makes site constraints in Texas different from other states?

Texas projects often face clay soils, flooding zones, and utility congestion. Local civil engineers understand these regional challenges and plan ahead to prevent costly delays.

How early should developers involve a civil engineer in Dallas projects?

The best time is before land purchase or planning approval. Early involvement helps identify risks like zoning restrictions, soil issues, or easement conflicts.

Hall Park

Location

Frisco, Texas

Completion

Fall 2024

Project Type

Mixed-Use Development

We are excited to highlight one of our most significant projects, Hall Park, located in Frisco, TX. This mixed-use development showcases Urban Strategy’s expertise in designing and implementing critical infrastructure for diverse commercial spaces.

Project Description:

Hall Park is a cornerstone of the Frisco community, and Urban Strategy has been involved since the project’s inception in 2017. The site was initially rezoned from Office to Mixed Use via a PD, then moved forward with planning and ultimately comprehensive design. This development includes several key buildings and a park, contributing to the vibrant growth of the area. Our team was involved in the infrastructure design including; storm, water, wastewater, electrical duct bank, and gas for the project along with the paving, grading, and detention design.

Project Milestones:

Design Date: 2017
Rezoning: Office to Mixed Use via a PD
Construction Start Date: 2022
Estimated Completion Date: June 2024
First Tower (Multifamily) Completion: Winter 2024
Second Tower (Office/Hotel) Completion: Fall 2024
Park Completion: Fall 2024
Coming Soon: Phase II

Favorite Moment:

Our favorite part of this project was celebrating milestones with the design team and contractors. These moments not only highlighted our achievements but also fostered a strong sense of camaraderie and accomplishment.

Key Participants:

Developer: Hall Group
Architects:
- MAA (Hall Park Hotel by Marriott)
- HKS (The Tower at Hall Park)
- WDG (The Monarch)
Landscape Architect:
- OJB (Kaleidoscope Park, The Monarch, Hall Park Hotel by Marriott, and The Tower at Hall Park)
- SWA (The Monarch)
MEP Consultants: Henderson Engineers (Kaleidoscope Park, The Monarch, Hall Park Hotel by Marriott & The Tower at Hall Park)
Structural Engineers:
- BDD (Hall Park Hotel by Marriott, Tower at Hall Park, and Kaleidoscope Park)
- RLG (The Monarch)
Geotechnical Engineers: Henley Johnston & Associates
Transportation Consultants: Lee Engineering
Contractors:
- Austin Commercial (Hall Park Hotel by Marriott, Tower at Hall Park, and Kaleidoscope Park)
- Andres Construction (The Monarch)
- North Texas Contracting (Site Utilities)

We deeply appreciate the hard work and dedication of our entire US team in bringing this project to life. Thank you for your unwavering commitment and exceptional efforts.

As a civil engineering and surveying firm headquartered in Dallas with Locations across Texas, we’re proud to contribute to the growth and development of communities throughout the state.